This week's episode is super important for everyone that posts content online! Alex kicks off this week with a YAYA-ism about keeping your moles and Anthony has a TIPSY about keeping relationships going. Get ready for a DIGITAL awakening! Our guest SHAWN WALCHEF (CaliBBQ, DIGITAL HOSPITALITY Podcast, @CaliBBQMedia) is one of the reasons why the Bollotta-FIDE pod even exists. Shawn is more than a BBQ Restauranteur, he’s a media master that found additional success after he embraced social media and podcast media. Listen in on this inspiring chat about the importance of telling YOUR story, Digital Flash mobs, Smartphone Storytelling and checking your ego and being REAL online.

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