Continuing our topic of webinars, this episode is a walk-through of a general layout for a 60-minute webinar.

You can download the reference for this episode at:
https://pcmedia.wpengine.com/webinarplan

We talk about a general plan for
- Introduction (10 minutes)
- The Content (40 minutes)
- The Close (10 minutes)

And we'll be discussing a lot of tips and strategies for how to execute each section of your webinar. For example:

- How should you go about doing your intro?
- How can you defuse their concern about it being a "sales pitch"?
- What is a 'yes sequence' and how does it apply to the beginning of your webinar?
- How can you ensure they pay attention?
- How should you price your offer?
- How can you increase conversion rate on your webinar using timers and bonuses?
- How can you reduce their risk AND get AWESOME testimonials in the process?
- What do you do on-screen at the end of your webinar?

These - and more - are all discussed in this episode of Coffee Break. This is a meaty episode. To get the most out of it, I'd recommend having this PDF available as you give it a listen:
https://pcmedia.wpengine.com/webinarplan