Biznecdote

Biznecdote


Latest Episodes

Episode #12: Matthew Barnett – Startups, ‘Stralia & (Bear) Suits
December 31, 2019

Building something a bit different

Episode #11: Chris Townsend – Powering the Marketing Pipeline
September 09, 2019

Chris Townsend, CMO at Wellspring, shares his career journey from analyst at Forrester to leading marketing in the innovation software space. Whether it’s helping companies innovate more effectively, building brands, or moving to a country where he...

Episode #10: Alex Turnwall – Designing for Success
August 01, 2019

Test, Fail and Grow

Episode #9: Ryan Sorley – Delivering Actionable Insights
July 02, 2019

Ryan Sorley, founder of DoubleCheck Research, shares his journey into the analyst world. He started doing research for large clients and helping them solve their problems, after which he launched DoubleCheck. Listen in to hear how he has handled his...

Episode #8: Dana Jay Bein – Funny Business
May 10, 2019

Dana Jay Bein, comedian, teacher (ImprovBoston & MIT), and all around good guy shares his journey into the business of comedy in lieu of the normal ‘9 to 5.’ He opens up on his antithetical approach to marketing and promotion, that includes...

Episode #7: Don Schuerman – Not your everyday CTO
April 25, 2019

Don Schuerman, CTO & VP of Product Marketing at Pegasystems, shares his how he has succeeded in a variety of different roles (product, marketing, sales) during his 20-plus year career at Pega. He discusses why it’s important to understand both...

Episode #6: Andrew Hally – From Consulting to CMO
March 31, 2019

Andrew Hally, CMO of Allego, a software company that is transforming the way companies train their sales teams using mobile, video, and peer collaboration, shares his journey to the C-Suite. From consulting to marketing, he has made a career of...

Episode #5 – Marlow Hicks – Sales, Sports & Podcasting
February 22, 2019

Sales, Sports & Podcasts

Episode #4 – Brian Buell – Community Building with Crossfit
February 16, 2019

Brian Buell, the founder and owner of Commonwealth CrossFit, shares his experience as an entrepreneur building a business, a gym, and a community. From free workouts in Cambridge to a Church Basement to a warehouse fit for hard workouts and “fitness...

Episode #3 – Jeff Foley – Scaling Marketing with Frameworks
February 13, 2019

Meet the King of (Marketing) Frameworks