The people who listen to your podcast are making mistakes. If you talk to them often, and you should, you'll start to see patterns – the same mistakes made over and over. Talking about common mistakes listeners are making on your podcast and can show them three things: Social Proof - It shows that "other people" are listening to you. It shows you have an awareness of a common issue (and teases a solution). It may build rapport if you've been through that issue yourself and want to share the experience. On a more general level, this is another opportunity for you to get personal, build rapport, and show your humanity. Nobody wants to listen to a robot, yet that's what so many upcoming solo (and non-solo) podcasters broadcast to listeners when trying to be flawless. Mentioned On The Episode 3 Mistakes I Made When I Started My First Podcast To make sure you don't miss any of these special 30-Day Solo Podcast Challenge episodes, go to bigpodcast.com/subscribe and subscribe now.