Between2Bs
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Episode 5 - Best2SMB Special Edition
With an SMB following of 3Mil+, Melinda Emerson is an Influencer's Influencer.
Her message (and best-selling book) is "Be Your Own Boss," and she is especially impactful with women entrepreneurs.
She's also worked with a number of Fortune 500 Enterprises who sell at scale to Small Business, assisting in successful marketing, selling and growth initiatives.
She gives a primer on how - and why - you should be working with SMB Influencers.
This Playbook is essential listening for reaching and engaging SMBs where they are!