The Accountability Studio

The Accountability Studio


Marketing in a Consumer Consent World

December 11, 2019

Third-party cookies are a marketer’s dream come true! But as consumer consent takes priority, businesses need to make sure they’re not caught with their hand in the cookie jar. Pete Spande, Publisher of Business Insider, and Dave Grimaldi, Executive VP of Interactive Advertising Bureau (IAB), talk us through what this means for the digital marketing … Continue reading Marketing in a Consumer Consent World →