Time and Attention

Time and Attention


126: All or Something Thinking (Replay)

April 16, 2024


On this episode, we chat about how to avoid “all or nothing” thinking—also known as the “eff it” effect, or the abstinence violation effect, if you want to get technical about it. Topics covered include:


  • Not being satisfied by partial success
  • How the effect plays out across different time scales
  • The idea of “sunk costs”
  • How awareness is key to behavioral change
  • The downfalls of black and white thinking

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