Becker’s Payer Issues Podcast

Becker’s Payer Issues Podcast


Unlocking Growth: Why Compliance is Key in Digital Marketing for Payers

March 17, 2025

 In this episode of the Becker’s Healthcare Podcast, host Erika Spicer Mason explores how payer organizations can leverage compliance as a strategic advantage in their digital marketing efforts. David Chai, Senior Manager of Product Marketing at Freshpaint, shares insights on key industry trends, evolving consumer expectations around data privacy, and emerging tools that can help payers stay competitive.


This episode is sponsored by Freshpaint.