In today's episode, we are joined by Nicole Rogas, President at symplr, and Kristin Russel, Chief Marketing Officer at symplr, to discuss the patient / customer journey in a virtual world. Tune in to learn more about the financial challenges hospitals and health systems are facing, how patient preferences are evolving, and how to ensure the voice of the customer is used to inform the customer journey. Hear best practices companies can employ to attract and retain patients as they develop a customer journey that aligns with customers’ needs.

This episode is sponsored by symplr.