Gillian Cox and her partner Jack have grown a popular Jiu-Jitsu academy with a smart approach to differentiating and building community!

In this episode, you’ll discover how Gillian…

• Raised her prices and didn’t lose any customers.
  
• Adjusted her offerings to make her memberships easier for customers to choose and less work for her team.
  
• Differentiates to stand out from other gyms with an approach many businesses could apply.
  

Happy listening!

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Here’s to creating ripple effects of brilliance everywhere we go!
The Basic Bananas Team