Art Restart
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Launch a sumptuous arts complex in this arts climate? Bill Rauch’s vision is already bearing fruit.
Of all the tasks to undertake in the current arts climate, leading a brand-new multimillion-dollar performing-arts center through its opening and first season must be one of the most daunting. Yet, Bill Rauch, the inaugural artistic director of the Perelman Arts Center (usually referred to as PAC NYC) in Lower Manhattan managed to launch with a bang through an astonishing array of music, dance, theater and opera performances. He also capped the first season with a personal triumph, co-directing with Zhailon Levingston an inventive reimagining of the musical “Cats” set in New York’s drag ballroom scene. The production, titled “Cats: The Jellicle Ball,” garnered enthusiastic reviews and was immediately extended.
Although Bill has decades of experience as an artistic director and producer, his previous posts were markedly different from the current. Right out of college, he founded Cornerstone Theater Company, a firmly community-centered company that was initially nomadic, creating theater with and for small and often rural towns before it put down roots in Los Angeles in 1992. Cornerstone continued to make homegrown community-partnered theater in Los Angeles as well as in satellite projects around the country.
Then in 2007 Bill became the artistic director of Oregon Shakespeare Festival, which is a bit of a unicorn in the American theater ecosystem as one of the very few theaters in the U.S. with a full-time acting company. It is also one of a handful of destination theaters in North America, with patrons traveling from all over the country to rural Southern Oregon to enjoy a theatrical vacation. At OSF, while still centering Shakespeare’s works, Bill diversified the theater’s offerings and bolstered its new-play development program.
“Art Restart” was eager to speak with Bill to learn how he has adapted his heavily community-centered vision to the demands of leading New York’s newest cultural landmark, which opened during a particularly perilous time for so many of the city’s performing-arts institutions. Here he describes why and how PAC can thrive in today’s New York as a singularly welcoming hub for the countless communities throughout New York City and its environs.
https://pacnyc.org/
https://pacnyc.org/bio/bill-rauch/