Art Beauty

Art Beauty


Why BeautyStat's Vitamin C Serum Got an Instant Cult Following (including Khloe Kardashian)

July 20, 2021

There’s one thing that doctors, beauty editors, and industry experts agree on:  Vitamin C is a must in your skincare routine.  The potent antioxidant visibly reduces fine lines and wrinkles, brightens skin tone, and smooths texture, all while fighting free radicals.  And when BeautyStat entered the market with a ground breaking Vitamin C product, the awards started pouring in.


Why?  Vitamin C is notoriously unstable and once it turns brown, sorry to say, it’s not working the way we want it to.  But Ron Robinson knew there must be a better way to deliver this essential skincare ingredient.


After spending over 15 years in the beauty biz as a cosmetic chemist developing products for brands like Clinique, Estee Lauder, Revlon, Avon and L’Oreal, he discovered a way to encapsulate and stabilize a 20% Vitamin C, and BeautyStat was born.  Since then #BeautyStat has garnered over 5 million posts and won humerus awards from publications like NewBeauty and Orpah, and is being carried by high-end retailers including Saks, Neiman Marcus and Blue Mercury.


We sit down with Ron to discuss the power of Vitamin C and why we need it in our routines, and he also shares some inside tips on the newest ingredients you’ll want to know about (Squalane!)