Pure vitamin C is a proven and powerful skincare ingredient: it can reduce sun spots and hyperpigmentation and increase collagen production for brighter-looking and firmer skin.  But all of these benefits do not come without a cost – vitamin C is also notoriously unstable and can oxidize quickly, becoming less efficient.

According to Ron Robinson, a cosmetic chemist, once a vitamin C formula has turned brown or orange, it is no longer the powerhouse we expect it to be. After spending fifteen years in the beauty industry as a cosmetic chemist and product development executive for companies that include Clinique, Estee Lauder, Revlon, Avon and L’Oreal, Ron decided to create his own vitamin C formula, Beautystat. The difference is an encapsulated delivery system that helps minimize oxidation and maximize stability. What does this mean? His Vitamin C Serum is as potent from the first drop to the last.  We sat down with Ron to discuss why vitamin C should be an essential step in everyone's routine, and how he came to discover this breakthrough formula.