Celebrities will put their names on everything from cars to coffee.  But when a celebrity comes out with their own beauty line, how involved are they really?  We tapped Doreen Bloch, the founder and CEO of Poshly, a beauty-focused data analytics company to shed some light on the growing trends of celeb beauty lines.  She'll dish on the best and worst of celebrity beauty, and then shares some great facts on lipstick. After listening to this podcast you may never try on lipstick in a store again!