Podcast Episode – Lane Harrison

Welcome to another episode of the Aquatic Mentors podcast. I am your host, Katrina van Eyk.

In this episode I interview a tech specialist who with his team has developed software which is focused on customer retention in leisure centres and swim schools. So, please give a big welcome to the podcast to Lane Harrison.

In 2014 when the company expanded its software to swim schools Lane and his team surveyed clients and developed a 7-step framework on how to grow and optimise a swim school on which he shares details about in his interview.

Swim Desk is now running in swim school across Australia, New Zealand and has just been introduced to Hong Kong.

Lane and his team surveyed their clients and the swim school customers to pinpoint the areas which influence customer retention. This research help locate points of interest where customers would generally fall through the cracks and drop out of a normal swim school system.

Lane has also developed a podcast which focuses on the business side of swim schools and the strategies needed to grow swim schools. He interviews swim school managers, owners and industry leaders. Check out his podcast at Swim School Business podcast.

In today’s episode Lane shares some great insights into his work as well as his thoughts on swimming in Australia and where he see’s technology advancing swimming in the future.

Please share the point’s in Lane’s interview which resonated with you on our Facebook page, Aquatic Mentors and you will find contact details listed at the end of the show notes.

If you want to share your aquatic story, please contact me via my email: regionalswimclinics@outlook.com

So, let’s dive in and find out more about Lane’s journey in swimming.

Lane Harrison’s Contact Information:

Email: lane@memberretentionsystems.com

LinkedIn: Lane Harrison | LinkedIn

Swim School Business Podcast: https://podcasts.apple.com/au/podcast/swim-school-business-podcast/id1507866852

Katrina van Eyk's Contact Information:

Aquatic Mentors - https://www.aquaticmentors.com.au/

Facebook - Aquatic Mentors

Regional Swim Clinics - www.regionalswimclinics.com.au

Email – regionalswimclinics@outlook.com

Facebook - Regional Swim Clinics