All Things Video

All Things Video


An Explosion in Online Video Platforms -- Parker Jones (Head of International, AwesomenessTV)

October 08, 2015

Parker Jones is the Head of International at AwesomenessTV. Parker worked at YouTube during the early days of the partner program before moving over to build and manage the creator network at AwesomenessTV, which quickly grew to one of the world's largest MCNs with over 90,000 channels.
In this episode, we discuss the proliferation of online video platforms, and the resulting competition for creators, audience, and advertiser budgets. We also cover AwesomenessTV’s international expansion plans, the MCN industry’s move toward lower revenue shares and shorter or “open” contracts, the rise of digital influencers in feature films (examples: Camp Dakota, The SMOSH Movie), and Facebook’s decision to match the terms of the YouTube partner program.
Host: James Creech
ABOUT THE SHOW
All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video.
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ABOUT THE HOST
James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as the SVP, Growth for Bent Pixels, the premier technology provider for the world's leading video networks and next-generation media companies.

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