Continuous and incremental improvement is the name of the success game when it comes to innovating in sales. Leveraging the right technology, including AI, gives sales teams the edge in the sales process. In this episode, Rich Blakeman sits down for a talk with the Vice President for Innovation at MarketSource, Steve Bonvissuto. Steve discusses how they use technology to keep improving the sales process and provide total support and service to their customers. Learn more of their secrets to success by tuning in.