5 Questions With Dan Schawbel

5 Questions With Dan Schawbel


Episode 210: Jeff Kinney

October 24, 2022

My guest today is author and cartoonist, Jeff Kinney. Jeff is best known as the bestselling author of the Diary of a Wimpy Kid series and the Awesome Friendly Kid series. His latest book in the Diary of a Wimpy Kid series is Diper Överlöde. We talk about his career, and how he created an empire, during this episode.



This episode is proudly sponsored by Proximity, a workspace management company that streamlines how companies operate and manage their hybrid workspace. Go to www.proximity.space/fivequestions for a free Workspace Efficiency Audit.





The 5 questions I ask in this episode:



  1. How did the success of your comic strip in college inspire you to pursue a career as a cartoonist?
  2. What were the biggest challenges trying to get Dairy of a Wimpy Kid published?
  3. How did you turn Diary of a Wimpy Kid from a book series into a brand and empire?
  4. What can someone learn, regardless of age, from the lessons in your new book “Diper Överlöde”?
  5. What is your best piece of career advice?

Video interview:



Follow Jeff’s journey: