"Instead of overly seeking to get more 'likes' and 'followers' on social media seek to build trust lasting relationships" --- Bernard Kelvin Clive

likes_relationships_quote

12 Ways to Create Brand Awareness

Focus on building long-term relationships than a quick sale.
Put your audience first, not money first, consider giving value always
Give your best content out for FREE; you will be spreading good karma
Celebrate your fans/follows/audience on social media; they will spread your brand info.
Build trust and always deliver on your promise value.
Make your tagline/slogan memorable. Make it visible at most places.
Create your own term/word which can be associated with your brand.
Crave word of mouth promotion from your audience; it is still one of the best forms of advertisement. Wow your audience and they will spread the word about your brand.
Say ‘thank you’ more frequently in many ways; use a card, use email, use tweet, post, etc
Use your brand logo on most of your products, make it visible but don’t make it messy
Be proactive, try out new things all the time, and don’t follow the masses.
Being normal is too predictable for your brand, so stand out, dare to do something positively weird to promote your brand.
RESOURCES:

Rebrand: The Ultimate Guide to Personal Branding

Bernard Kelvin Clive Amazon books