Shift podcast: Helping you rethink business transformation

Shift podcast: Helping you rethink business transformation


Taking a simple idea and scaling it big

December 27, 2018

What started as a university idea amongst friends, quickly turned into a disruptive digital invention, focused on a seemingly simple concept of knowing what’s in your water. With chemical analysis taking days to get results and field kits often being inaccurate, CEO David LLoyd knew there had to be a better way to optimize this process and enable operators to make more informed decisions about their water treatment. Host Jon Finkelstein sits down with David to hear the story behind his V2R award winning invention “The Field Ready Electrochemical Detector” (FRED) a portable and incredibly simple to use water chemistry kit.