Are your wedding venue packages actually driving couples away? Many venues send out detailed pricing and inclusions right after an inquiry, only to be met with silence.

In this episode of The Venue Helpline, we dive into why packages often confuse instead of convert, how Gen Z couples skim information differently, and how to separate what belongs on your website, in your pricing guide, and at the tour.

You’ll learn how to design packages that reduce friction, highlight value, and guide couples toward booking with confidence.

• How Gen Z couples skim packages and why clarity matters.
• The difference between website info, a pricing guide, and tour details.
• Simple wording shifts that turn features into benefits couples care about.
• How to control the flow of information so packages inspire action—not ghosting.

**Use code HELPLINE for 10% off our Venue Pricing Guide Playbook here:

https://www.venuehelpdesk.com/templates-tools/p/wedding-venue-pricing-guide-playbook

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