Money Stories

Carm Huntress: He Sacrificed Health, Marriage, and Identity to ‘Make It’ - Money Stories Ep 14
At 15, Carm Huntress lost both his parents to cancer. By 45, he had founded two nine-figure companies. But the path between those moments wasn’t paved with strategy—it was survival, trauma, and a hunger to feel like he was enough.
In this raw conversation, Carm opens up about what it cost to build a company from darkness—and what it took to finally lead from light. We explore the invisible forces that drive founders, the false gods of hustle culture, and the quiet unraveling that often follows external success.
This isn’t a story about scaling—it’s a story about shedding. About facing the hard truth that even when you “win,” it might not be your life you're building.
We unpack:
• How Carm turned grief into his first startup—and why distraction became his lifeline
• The near-collapse of RxRevu, and why he bet everything he had (and lost almost all of it)
• The boardroom moment that shattered his identity—and what rose from the wreckage
• The shift from people-pleasing to value-aligned leadership
• How Credo Health is using AI to transform “sick care” into true healthcare
• Why your greatest trauma might also be your deepest gift
About Carm Huntress:
Carm Huntress is a mission-driven founder and technologist who’s spent 20+ years building ventures that challenge the healthcare status quo. He was the Founding CEO of RxRevu, pioneering real-time prescription benefit tools now used nationwide. Today, as CEO of Credo Health, he’s tackling one of healthcare’s biggest blindspots—fragmented patient data—by giving providers a full clinical picture before a patient even walks in.
His fire used to be fueled by pain. Now, it’s powered by purpose.
Listen and let it shift you. This isn’t just about business—it’s about building a life that’s actually yours.
Connect with Carm:
Website: https://www.credohealth.com/
LinkedIn: https://www.linkedin.com/in/carmhuntress/
Credo Health on LinkedIn: https://www.linkedin.com/company/credo-health/
Instagram: https://www.instagram.com/carmhuntress/
Discover how Credo works alongside providers to simplify workflows, surface insights, and power care decisions, seamlessly: https://www.credohealth.com/schedule-a-demo
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This episode is brought to you by Unbreakable Wealth — a community for conscious entrepreneurs building true wealth (beyond just money).
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