Legal Edge Coaching Podcast
Build Your Dream Firm (Week 5): How I Threw Away Millions by Making THIS One Mistake
In this episode of Legal Edge Coaching, Trevor White and Shane Smith reveal one of the most costly mistakes law firm owners make — ignoring their list. Trevor shares how he once literally threw away millions of dollars by misunderstanding the power of building and nurturing a contact list. Shane explains how his mentor, Dan Kennedy, drilled this lesson in early and how that single discipline fueled the growth of Shane Smith Law.
You’ll learn:
* Why your list is more valuable than your followers.
* How social media can vanish overnight (and take your leads with it).
* The simple, free way to start your own list today.
* How Shane turned cold contacts into referrals, revenue, and growth.
* The biggest myths that keep law firm owners broke and reactive.
If you’re building a law firm or business from scratch, this episode could save you years of lost opportunity — and maybe millions.
Legal Edge Coaching — helping lawyers grow their firms, reclaim their time, and build lasting systems for success.
???? Watch. Learn. Build smarter.
Visit www.LegalEdgeCoaching.com for free trainings.





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