Many dental practice owners work harder than ever with packed schedules and satisfied patients, yet find themselves wondering where all the money went at month-end. The immediate assumption is overspe

Discover how dental marketing psychology can transform your practice. Learn the consumer behavior strategies that convert more patients than demographics alone. Stop chasing tactics and start understa

Learn proven dental case acceptance strategies from Dr. Michael Sonick's 40+ years of experience. Discover how storytelling, vulnerability, and patient-focused communication can transform treatment pr

When something breaks in your dental practicewhether its the schedule falling apart, collections slipping, or a team member underperformingits tempting to point the finger at people. But what if t

Most dental practices focus their marketing efforts on landing the big ticket treatments full arches, implants, and cosmetic makeovers. But at Southern Roots Dentistry in Shreveport, Louisiana, Ab

Growing a dental practice is a dream for many dentists. Expanding to multiple locations, increasing revenue, and creating a thriving business that serves more patients sounds like an ideal path. Howev