Is Arkansas the best place to practice optometry in the United States? Thanks to a groundbreaking new law targeting Vision Benefit Manager abuse, the state has made a powerful case. On February 25, 20

Dr. Cifuentes shared her top three branding tips that every eye care professional should embrace to build a powerful and authentic brand. These tips focus on the power of storytelling, the importance

Varilux Physio Extensee doesnt just improve sight; it transforms how patients interact with their world, offering sharper focus, smoother transitions, and unparalleled performance in challenging ligh

Entrepreneurship in the eye care industry is rapidly evolving, with optometrists increasingly stepping beyond the traditional exam lane to build impactful businesses. One such example is Dr. Brianna R

In eye care, innovation is the key to improving patient outcomes and the overall experience. With the recent FDA clearance of Nuance Audio Glasses, eye care professionals and audiologists now have a p

For over a century, the Southeastern Education Congress of Optometry (SECO) has been a beacon of education, innovation, and professional growth in eye care. As optometry evolves, professionals must st

Ray-Ban Meta has taken the eyewear industry by storm, merging stylish design with cutting-edge artificial intelligence. This revolutionary technology integrates Chatbot AI and Vision AI, making everyd

This article delves into the latest developments in refractive surgery, with a particular focus on LASIK, PRK, SMILE, and ICL procedures, as well as the critical role of corneal transplant surgery in

The eye care profession is navigating uncharted territory, shaped by technological advancements, workforce shortages, and evolving patient needs. On the Ryan Reflects Podcast, Dr. Ryan Corte and Dr. D

This episode dives into the groundbreaking advancements reshaping the optometry field, from dry eye innovations and the rise of smart glasses to improved specialty pharmacies and new presbyopia treatm