In Part 2, host Gail Buhl talks more about social media for wildlife rehabilitation settings in Part 2 of an in-depth discussion with Amanda Nicholson, senior vice president of the Wildlife Center of Virginia. Amanda is one of Gail's go-to gurus for all things social media. This part of their discussion gets into best practices, including avoiding posting content that could jeopardize a wildlife rehabilitator's permit status. It also touches on engaging audiences through livestreaming on platforms such as Facebook and Instagram, and later gets into whether or not it's a good idea to use social media platforms for fundraising. 

Show Notes:

Publications by Amanda Nicholson
https://nwrajournal.online/index.php/bulletin/article/view/128 

Nicholson, A. (2021). Harnessing the Power of Social Media for Wildlife Rehabilitation. Wildlife Rehabilitation Bulletin, 36(1), 2–4. https://doi.org/10.53607/wrb.v36.128

Resource site for social media marketing best practices:
https://www.socialmediaexaminer.com/

Conference organized by the Wildlife Center of Virginia:
Call of the Wild Conference | The Wildlife Center of Virginia

Special thanks to Partners For Wildlife and The Raptor Center at the University of Minnesota College of Veterinary Medicine. Our executive producer and host is Gail Buhl. Our producer is Kirk Klocke.

To learn more about The Raptor Center, visit Homepage | The Raptor Center (umn.edu). For more on Partners for Wildlife, visit Partners for Wildlife Home | The Raptor Center (umn.edu).