Welcome to The Never Ending Startup Podcast Episode 6- Ingenuity and Dick Dusseldorp- Founder of Lend Lease- Startup Journey and Stories. Dr Jon reflects on the importance of ingenuity in the startup journey and how Dick Dusseldorp who was an engineer by background transformed his journey into entrepreneurship. Dr Jon reflects on how this shaped his creation of Optimum Search as a research group that created catalyst research and then startups and development projects.
This JDNEST Episode's Central Question:
Will creating a startup set you free? And what is freedom?

Freedom is a driving force behind entrepreneurship, along with potential wealth, status and recognition.

However freedom is just a different galaxy to servitude, which does not actually escape servitude- but to a different cause;

the exhausting striving for further success.

Dr Jonathan Drane 2024
The Never Ending Startup Podcast: Lessons for Modern Startup Journey & Stories of Longevity
The podcast  shares Dr Jon’s insightful entrepreneurial journey, history and inspirations.

It includes interviews with ‘accelerator startups’ from The University of Newcastle’s I2N Innovation Hub about their journey and inspirations.

It also covers the state of Australia’s innovation ecology and lessons for new startups.

The podcast and book build a social and entrepreneurial framework for startup journey and  longevity.

In this episode we concentrate on the theme of transformation and its importance in the startup journey of discovery.
This episode covers: Ingenuity in the Startup Journey  (extract from upcoming book)
In this  episode we return to our audiobook preview which centres around the themes of curiosity, discovery and philosophy.

I cover the amazing ability of Dick Dusseldorp, the founder or prominent development group Lend Lease to transform from an engineer to an entrepreneur.

I pause to reflect on how my journey through high rise construction and then development was inspired by Dick Dusseldorp.

Also how land is the strongest asset on the planet and how that helped me to assess more fragile assets like those that are created by startups.

Also how my research into high rise construction and property developer cultures would shape my creation of a catalyst research capacity which allows the exploration of potential development concepts and startups.
Dick Dusseldorp creates the first integrated property development and construction group- Lend Lease- Civil and Civic
Take time out to view how Dick Dusseldorp created the most integrated development system in Australia that would be an example internationally.

Dick started building houses in the Netherlands with the group Bredero who were then contracted in 1951 to build houses for the Snowy Mountains Scheme in Australia.

He created Civil and Civic as a subsidiary of Bredero and created the first design and construct system. This meant that the designer or architect was contracted by the builder not the client.

He created Lend Lease as a finance and development arm and built the first high rise concrete structure in Australia - Caltex House which was occupied by MLC.

Securing the whole supply chain; finance-design-construction-owner was an innovation of great significance for the commercial property sector and based on system design.

Learn More: Dick Dusseldorp

https://en.wikipedia.org/wiki/Dick_Dusseldorp

https://en.wikipedia.org/wiki/Civil_%26_Civic

https://youtu.be/jQLHoSrybtQ?feature=shared
What is  The Never Ending Startup Podcast About?
The Never Ending Startup is the story of award winning researcher, writer, innovator, historian  and entrepreneur Dr Jonathan Drane and his journey through the world of  high rise construction, property development and then into  start up ventures, the genesis of which he discovered only recently, had its inception over half a century earlier.
Dr Jon’s Startup Journey and who inspired him