In this episode of Data Delicacies powered by Incentivio, host Arun Kumar welcomed Jason Berkowitz, Founder of Arrow Up Training and industry veteran passionate about creating positive restaurant environments and effective training programs. Berkowitz shared his insights on the importance of vibe in restaurants, the need for clear workplace boundaries, and the enduring power of human storytelling in training.

Catch up on our key takeaways below or stop by our website for a full recap of this episode.

Vibe Matters - Jason Berkowitz was drawn to the overall feeling of a restaurant between coworkers and customers as a youngster. He has since taken that discovery with him when training industry leaders to convey the importance of setting the correct vibe for customer acquisition.

A Course to Navigate Workplace Boundaries - Jason Berkowitz, like many employees, struggled with the blurred lines of professionalism and friendship. To build better leadership within a positive environment, Berkowitz has created a course that he believes does just that while capturing stories and the human spirit.

The Power of Human Storytelling in Training - Even in training, storytelling is a powerful tool. According to Jason Berkowitz, despite the increasing inclusion of Artificial Intelligence and other advanced technology, human stories remain engaging and promote buy-in.

Episode Links

• Arrow Up Training Online: https://arrowuptraining.com/
• Jason Berkowitz Instagram: https://www.instagram.com/jdberko/
• Arrow Up Training Instagram: https://www.instagram.com/arrow_up_training/?locale=English
• Arrow Up Training TikTok: https://www.tiktok.com/@arrow_up_training
• Jason Berkowitz LinkedIn: https://www.linkedin.com/in/jasondberkowitz/

About Jason Berkowitz

Jason Berkowitz is a hospitality veteran dedicated to developing modern online training and InsurTech tools that help organizations meet compliance, lower liability and risk, and strengthen their teams, culture, and operations. His career spans over 50 restaurant openings, from fast-food to fine dining, and he has served as VP of Operations for Umami Burger, COO for Tocaya Organica, and is the founder of ARROW UP Training. Berkowitz’s progressive ideas and forward-thinking approach have made his training programs standard practice for independent restaurants and large-scale corporations like GUCCI Osteria, 800 Degrees, Sweet Lady Jane, Jack in the Box, El Pollo Loco, Joe and the Juice, Umami Burger, Toca Madera, and Tocaya Organica.

A wine enthusiast, he has curated wine lists for Mastro’s Steakhouse, Craft, Cube, Umami Burger, and smoke.oil.salt. Currently, Berkowitz is the CEO of ARROW UP Training and Partner at The Madera Group. His Psychology degree from Michigan State University has shaped his management style, focusing on understanding and appealing to the core of human nature.

As a lifelong musician and author, he has co-written the title track for Showtime's 'Shameless' and authored the book 'Please Don't Sleep With The Host - 50 Tips For Managing A Functional And Profitable Restaurant.' Berkowitz believes that all decisions must measure against the sustainability of small businesses, society, and the planet.

About Data Delicacies

Data Delicacies is a weekly podcast that dives deep into the world of technology and data as it pertains to restaurants. Host Arun Kumar interviews some of the best and brightest in the industry about all things hospitality tech, artificial intelligence, and machine learning.

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