Room For Seconds

Room For Seconds


Franchising for Everyone: Success Strategies from Franchise Consultant Kim Daly

November 19, 2024

In this episode of Room for Seconds, host Gregg Majewski sits down with Kim Daly, a seasoned franchise consultant and business coach, to explore the world of franchising beyond the restaurant industry. Kim shares her insights into why many new entrepreneurs should consider non-food franchise opportunities, her unique approach to matching clients with franchise models, and the essential mindset for business ownership. Kim and Gregg discuss the importance of aligning franchise choices with personal and financial goals, busting myths about 'semi-absentee' ownership, and the value of building scalable, membership-based models for sustainable success. Join them for an eye-opening conversation that sheds light on the broader franchise landscape and what it truly takes to thrive in it.


Key Takeaways:

  1. Finding Scalable Success - Kim helps franchisees identify realistic, scalable business models aligned with their goals and resources. She often recommends lower-cost, service-based franchises with recurring revenue for predictable cash flow and growth.
  2. The 'Business-in-a-Box' Myth - Kim dispels the idea that franchising guarantees instant success. While franchises offer systems and branding, owners must still work hard to build a customer base and establish a local market presence.
  3. Start Small, Grow Big - Kim advises starting with an attainable franchise to gain experience, build financial stability, and work toward larger opportunities, emphasizing the value of learning and growth over time.


Episode Links:


ABOUT KIM DALY

For the past 20 years Kim Daly has been helping entrepreneurs, investors, and stuck 9-5 professionals take control of their lives and step out of the corporate cycle by investing intelligently in the franchise businesses and become "franchisepreneurs." She is an international best-selling co-author of Franchising Freedom and the founder and host of the Kim Daly TV YouTube channel.

Before becoming a franchise consultant Kim was an entrepreneur and highly sought after consultant in the health and fitness industry working with brands such as Denise Austin, Dr.Denis Waitley, Gold’s Gym and eDiets.com. She is the creator of “The Daly Plan” – a millionaire mindset coaching program that enabled her to build the largest franchise consulting business in the history of franchise consulting in 2012. She aspires to be the most influential and motivational voice in the franchise industry. Kim is a mom of two teenage boys. She is passionate about fitness and nutrition. She lives on the beach in Southern New Hampshire where she loves to ski in the winter and workout year round.


ABOUT GREGG MAJEWSKI:

Gregg Majewski has a vast amount of experience as a corporate executive in the restaurant industry. As the former CEO of Jimmy John’s, he played a major role in expanding the franchise from 33 to 300+ stores in just 5 years by surrounding the company’s marketing strategy around the innovative approach of delivering sandwiches and being “freaky fast”. Majewski has worked to develop restaurant concepts over the last two plus decades, before starting Craveworthy Brands in 2023, which currently includes a growing portfolio of restaurant brands. Craveworthy Media is Majewski’s gift back to the industry that has given him so much. The goal of Craveworthy is to inspire the up and coming industry leaders by providing important information, stories, and insights from titans past and present.


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