Floral Shop Podcast

Floral Shop Podcast


Episode 27: The Making of a Floral Boss with Sage Marcella

March 13, 2025
Show Notes:
  • How a summer job on a flower farm sparked a lifelong passion
  • Why Sage left her office job for a hands-on creative career
  • The challenges and rewards of opening Sage Flowers PDX
  • How foot traffic, social media, and community connections fuel growth
  • From large-scale wedding installs to juggling holiday madness
  • What it really takes to run a successful floral business
This episode features an interview with: SAGE MARCELLA Owner/Florist at Sage Flowers

SAGE. flowers was founded by Sage and Jered, a husband-and-wife team with a passion for flowers and plants. Sage has spent  the last 20nplus years honing her craft—growing up on Martha’s Vineyard, designing hand-tied bouquets on a flower farm, earning a degree in visual media, and moving across the country to study floral design at the Floral Design Institute in Portland. After managing some of the city’s top flower shops and freelancing across the country, Sage decided it was time to open her own shop with Jered, who brings his expertise in plants.

 

Located in Portland, Oregon, Sage Flowers is a neighborhood plant and flower shop that focuses on seasonal, artistic floral design and lush greenery. Whether it’s daily flower deliveries, event installations, floral workshops, or curated plant selections, Sage and Jered are dedicated to bringing beauty into every space.

SAGE. flowers continues to grow—offering unique, locally sourced flowers, creative floral experiences, and a welcoming space for the community.

 

Important Links and resources mentioned:

Sage Flowers’ website

Instagram

Email: sageflowerspdx@gmail.com

diving deeper:

 

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