Your podcast isn’t just a platform—it’s the launchpad for your media empire and massive income, if you build it like a CEO! In this solo episode, Shayna Davis continues her her series on podcasting by diving deep into what it really takes to turn your podcast from a side project into a powerful media empire. She shares her belief that a podcast without a business model is just a hobby—and walks you through the mindset shifts necessary if you want to be seen, paid, and truly influential in your niche.

Shayna breaks down the key strategies to anchor your brand, repurpose your content with intention, and build campaigns that monetize your message, not just chase downloads. Plus, she offers actionable tips for creating deal-driving assets, securing high-level guests, and partnering with brands that truly align with your vision. If you’re ready to start treating your show like a business—and not just a cute side hustle—this episode will show you how to claim your space as a media CEO and scale with purpose.

What We Cover:

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• How to position your show for real profit
  
• Effective ways to build a valuable and cash generating ecosystem around your show
  
• Best practices media CEOs have in common that you should consider embracing
  
• Much more…
  

Links and Resources:

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• Ambitious Women: Take our Influence Growth Assessment HERE and discover your unique influence and how to use it boost your profitability.
  
• Follow us on Instagram :@shaynarattlerdavis
  
• Follow us on Facebook: @shaynarattlerdavis