Today, Beyond the Song: Unpacking "We Are the World's" Project Management Secrets on we're tackling a project that aimed to change the world – literally. We're talking about the iconic charity single, "We Are the World," as highlighted in the Netflix documentary The Greatest Night in Popi, and the herculean task of bringing together some of music's biggest egos for one, history-making night.

The Problem:

Need to raise money to help starving people in Africa

The Hope:

The biggest stars in music will come together to help

The Plan:

Write a blockbuster song and record the unique voices of modern superstars

The Solution:

Break down how the key roles played of The Architects (Leader's Intent), The Conductor (Project Management), The Artists (Resource Allocation), The Gamble (Risk Management), The Secret Weapon (Communication Panning), and The Legacy (Celebrating Wins) were a project management masterclass

Stay safe out there, wash your hands, and Godspeed y'all,

Kevin