“When one of us succeeds, we all succeed.”

Welcome to WomenShare: A Marketing Guide for Women in Financial Services. In this episode of the podcast, we’re kicking off the new year by looking back at some of the lessons and marketing best practices we've learned in 2023 and how they can be applied to all our businesses in 2024.   

Looking back at the guests we’ve had on the podcast this year, the lessons they shared that stand out the most center around authenticity and brand clarity. We also spend time talking about AI, which is impacting the industry as a whole but also ourselves as solopreneurs. 

We share some personal stories, like Leah’s experience with imposter syndrome and entrepreneurship and Joanna’s challenges in being vulnerable and growing as a thought leader. 

This episode is filled with insights we’ve learned over the past 6 months and our goals for 2024, so we hope you listen and share with us the goals you have set for yourself and your business. 

Key takeaways

1. Embracing Intuition: Leah’s move back to her hometown and following her intuitive messaging, despite uncertainty about the future, is truly inspiring. Trusting our instincts can lead to unexpected growth and opportunities.
2. Community Over Competition: We're committed to empowering the collective in the financial services industry. Our goal for 2024 is to feature women in diverse roles and share their career stories.
3. The Power of Shared Goals: Setting and sharing goals increases commitment. We want you to share tips and insights from WomenShare that you plan to apply in your career this year!