The Mike Litton Experience

The Mike Litton Experience


From the Peace Corps to Selling ZICO to Coca-Cola | Mark Rampolla on Freedom, Failure & Entrepreneurship

October 29, 2025

In this powerful episode of The Mike Litton Experience, host Mike Litton sits down with Mark Rampolla — founder of ZICO Coconut Water, author of The Entrepreneur’s Guide to Freedom, and Co-Founder/Managing Partner at GroundForce Capital.

Mark’s story is one of courage, reinvention, and purpose. From his early days in the Peace Corps in Costa Rica, to building ZICO into a global beverage brand later acquired by The Coca-Cola Company, Mark opens up about the highs and lows of entrepreneurship — including the challenges of losing millions, rebuilding his health, rediscovering his purpose, and eventually buying ZICO back years later.

Whether you’re an entrepreneur, business owner, or leader searching for greater freedom and fulfillment, this episode delivers invaluable lessons on mindset, self-awareness, and redefining success beyond money and metrics.

You’ll learn:

  • How to turn setbacks into growth opportunities

  • Why emotional intelligence is the secret weapon of true leaders

  • The mindset shift that took Mark from burnout to freedom

  • How to play “the game of business” with purpose, joy, and balance

  • Real strategies for sustainable entrepreneurship

Don’t miss this deep, inspiring conversation that will change how you think about business and life.

If you enjoy the episode, please:
Like the video
Leave a comment — what was your biggest takeaway?
Subscribe to The Mike Litton Experience for more inspiring conversations with world-class entrepreneurs, leaders, and innovators.