Author and entrepreneur Pat Flynn says, once you find a solution to the problems of others, you then have to validate that solution. People will say what you want to hear sometimes, but when it comes down to it, whether that idea is going to work out depends if they will actually pay for it.
Everyone most likely already has an “idea” in their head. However, those plans can change into something completely different because they align finally with the problems their target audience has. And it’s not always going to be the same idea you had initially. Many times the validation of your idea will take you somewhere completely different from what your initial idea was - and that’s a good thing.