**Cold Open (TikTok releases search ads / Subscribe to Stacked Marketer)**

**Skip the Cold Open at 11:13**

Cody and Jake talk about how adding more services to your offering won't necessarily get you more clients or help you grow.

What you should do instead is figure out what you're actually selling. You're not selling SEO and Google Ads, you're selling leads. You're not selling organic social media posting, you're selling branding.

Attempting to sell a service you're not an expert in is a slippery slope in the legitimacy and perception of your agency to your clients.

As mentioned in the cold open, if you're not subscribed to Stacked Marketer, are you even a marketer?

• https://www.stackedmarketer.com/friend-recommended/?utm_source=sparkloop&utm_medium=referral&utm_campaign=sm_daily&rh_ref=9731be28

And as always, if you enjoyed this episode or any other episode, leave us a rating on Spotify or a review on Apple. It helps us get found and gives us the motivation to keep producing this free content!

Want to connect with us? Reach out to us on the everbrospodcast.com website or connect with Jake on socials:

• Twitter/X: @HundleyJake
• LinkedIn: linkedin.com/in/jake-hundley/
• Facebook: facebook.com/jake.hundley.1
• Instagram: instagram.com/jakehundley/