Win Spectrum Podcast
![Cover art of Win Spectrum Podcast Win Spectrum Podcast](https://assets.blubrry.com/coverart/300/1789279-1688626262.jpg)
What is the Win Spectrum?
Most organizations specialize in winning a very narrow band of deals that they have built their selling processes around. These are the easy deals with companies most likely to do business with them. Where organizations get stuck is when they build so muc