Embrace data-driven decision-making in your marketing endeavors and leverage insights to optimize your campaigns for success! In this Amplify! episode, Apoorv Dwivedi, strategic marketing advisor and

Ready to elevate your content strategy and drive meaningful conversion? In this episode of Amplify!, we delve into content creation and its impact on digital conversion with Anna Khayet, a marketing c

How can technology enhance your processes and drive growth? In this episode of Amplify!, Danny Estrada, vice president of consulting at Rare Karma, delves into the pivotal role of marketing technology

Empower your accounting firm for success in the digital era! Brian Swanson, Chief SEO strategist with FlashPoint Digital Marketing, discusses the evolving landscape of digital marketing in this Amplif

Discover the secrets to successful digital marketing in this Amplify! podcast discussion with David Toth of Winding River Consulting. He talks about the profound transformation in lead generation driv

The world of business development demands authenticity, curiosity and adaptability. When comparing the roles of business developers in accounting and legal there are a lot more similarities in their r

When it comes to managing a business developer or a team of business development executives, its all about team selling, setting clear expectations and effective pipeline management. As we talk all

A thriving business development culture goes beyond just salesit's about engagement and contribution from everyone in the firm. In this season of Amplify were talking about the role of a business de

Fostering collaboration between marketing and business development is the key to success. Conflicting messages can confuse prospects, so you should work toward a "two plus two equals five" approach, h

Collaboration between business development executives (BDEs) and firm leaders is a recipe for success. The right setup and alignment of objectives are crucial for effective business development effort