DemandGen Radio
#260 Marketing Analytics: Keeping Score of Your Success [Part 1 of 2]
January 06, 2023
As marketers, if we want to get the respect we deserve, we must consistently demonstrate how we actively contribute to revenue and profits.In this episode, David reads excerpts from chapter 7 of his b
DemandGen Radio shares with you the methods and technologies for high performance marketing from interviews with marketing leaders, industry experts, authors, and marketing technology firms. Hosted by David Lewis, Partner at BDO Digital, Demand Generation
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