DemandGen Radio
#255 How B2Bs Can Leverage Account-Based Marketing
November 11, 2022
B2B marketers are under more pressure than ever to target and track their audiences. In this episode, David interviews Nirosha Methananda, VP of Marketing at Influ2. Nirosha shares how her team has used the Influ2 platform to humanize their account-base
DemandGen Radio shares with you the methods and technologies for high performance marketing from interviews with marketing leaders, industry experts, authors, and marketing technology firms. Hosted by David Lewis, Partner at BDO Digital, Demand Generation
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