The Branding Lab
12. Developing Customer Personas with Shanna Dennis
May 02, 2021
Everything begins and ends with your customer. Who are they? Furthermore, are your customers visual, audio, or kinesthetic buyers? Why does that matter?
In this episode, Shanna and I talk not only t
What is branding? Does my business need to have a brand? Isn’t branding just a logo and a website? What is more important marketing or branding? And the biggest question of all, how do I even start building a brand? When host, Yvonne Ivanescu, decided..
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