The Branding Lab
11. How to Turn Your Business Into An Admired Brand with Fabian Geyrhalter
April 05, 2021
Today, there are commodity-type products, also known as “so what products,” that have no differentiators on the product or service level, and yet people love them. These brands do not have an enhanced
What is branding? Does my business need to have a brand? Isn’t branding just a logo and a website? What is more important marketing or branding? And the biggest question of all, how do I even start building a brand? When host, Yvonne Ivanescu, decided..
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