The National University Podcast

The National University Podcast


Transforming Your Small Business: An Entrepreneur's Guide

August 22, 2023

Get ready to revolutionize your business mindset with our seasoned guest, Dr. Rickard Briggs. A serial entrepreneur, academic, and proponent of outsourcing before it was cool, Dr. Briggs has over 30 years of expertise that he's excited to share with us.


Firstly, he delves into the importance of enthusiasm in growing a small business, revealing how his entrepreneurial journey began at the tender age of 12. He further reinforces the concept of strategic delegation and utilizing resources to nurture and retain valuable talent within your organization. Then, we'll walk through an inspiring account of Brenda, a staff accountant, who amplified her ingenuity to save a whopping 14.5 business hours per month in her office. It's an essential discussion on trusting employees to make decisions for the organization, a practice that can yield surprising benefits.


In the latter part, Dr. Briggs unfolds his strategies for business expansion and going global. Prepare to look beyond the status quo, embracing change, strategic alliances, and partnerships that can entirely reshape your growth trajectory. We'll also delve into the intricate balance between short-term necessities and long-term objectives, the magic of outsourcing tasks via platforms like Guru and Fiverr, and mitigating the potential challenges of scaling your business. Finally, Dr. Briggs recounts his daring ordeal of revolutionizing a traditional industry with technology, online marketing, and talent acquisition. Brace yourself for a compelling journey of transformation and growth, sure to inspire any budding entrepreneur.