In this episode of FranchiseU!, Kathy sits down with Del Salinas, Director of Franchise Development at the Caring Senior Service. Kathy and Del discuss the unique principles that make up Caring Senior Service and specifically talk about how they use AI to improve their customer service.

Salinas is responsible for expanding the Caring brand into new territories. Salinas was recruited to work with Caring from his previous roles in restaurant and service leadership that spanned over 20 years working with large companies implementing new systems to grow staff and profitability. Salinas stays active with his family of 6 boys with his wife Melissa.