FranchiseU!

FranchiseU!


Episode Fourteen: Patricia Perry (Edible Brands)

March 15, 2022

Today on Franchise U! Kathy sits down with Patricia Perry. She is a veteran in the franchising, food service, retail, and hospitality industries. She serves as Vice President of Development for Edible Brands and is responsible for increasing the global market share for the franchise brands. She oversees global franchise development, real estate, new store design, construction, licensing, and consumer packaged goods and business gifting. Since early 2019, the brand has experienced tremendous growth signing more than 300 franchise agreements under her leadership. In addition, a licensing category was launched with the introduction of Edible Music™ and Edible Cheesecake Bites.

Prior to Edible, Patricia founded regional foodservice concepts and held leadership roles for several well-known franchise brands. She’s also been elected and appointed to serve on the board of a number of organizations.

Patricia attended Spelman College, where she received a BS in Mathematics and a BA in Spanish. In addition, she completed her MBA, and is a Certified Franchise Executive.