The process of trying to conceive can prove to be an emotional rollercoaster – surprise, confusion, anger, worry, rage, sadness… Plus, the burden of having to monitor your body for signs of fertility that previously you'd never paid attention to can also add to the feelings of anxiety and guilt.

As many as 8 million women in the US face difficulty when trying to become pregnant. Uros Kuzmanovic, CEO and co-founder of BioSens8, is on a mission to alleviate some of this burden by making tracking hormonal cycles a far easier process with their novel at-home diagnostic tool.

Ovulatory dysfunctions are faced by 40% of women, the ability to test hormonal cycles at home will allow far greater control and help avoid the stress and challenges of visiting clinics to provide blood samples to access this data. This enhanced ability to track from the comfort of home, also aims significantly reduce the number of visits during IVF treatment.

BioSens8 is a true platform innovation, with multiple opportunities to improve patient experience. Beyond their finger-prick test, there is also exciting technology being developed to allow continuous hormonal monitoring with a wearable device. Naturally, this is attracting the eyes of both patients and IVF clinics who are eager to improve outcomes.

Throughout this discussion, Uros details the strength in being scrappy when it comes to building a startup and bringing game-changing innovation to market. From leveraging pitching contests, accelerator programs, and non-dilutive funding, this conversation covers it all. If you’re ready to be inspired and informed then tune in to enjoy this story.