The Ad Watchers

The Ad Watchers

Latest Episodes

What is the Appeal of an Appeal? Getting to Know NARB
September 13, 2023

In this episode of Ad Watchers, your hosts discuss a critical link in the chain of advertising industry self regulation: the National Advertising Review Board, or NARB, the appellate body for National

The NAD Top 10 — Did you know?
August 09, 2023

In this episode of Ad Watchers, hosts Dan and Annie take you behind the scenes of the U.S. system of self-regulation in the advertising industry and discuss some of the myths, the misconceptions, and

Data Privacy Framework (DPF) is Here – Now What?
July 27, 2023

The Data Privacy Framework (DPF) Program is now in effect, replacing the Privacy Shield Program as the mechanism to allow the safe, seamless transfer of personal data from the EU to the U.S in complia

A Different Playing Field. How is Advertising to Kids Different?
July 12, 2023

In 1974, NADs sister program, the Childrens Advertising Review Unit, or CARU, was established to monitor an area of national advertising not covered by NAD: the unique childrens marketplace. CARUs

It’s Not Puffery. Do You Have the Evidence To Be #1?
June 14, 2023

Discover the intricacies of supporting #1 claims in advertising and gain insights for effective marketing strategies on this episode of Ad Watchers.

It’s Not Easy Being Green. What’s Next in ESG?
May 10, 2023

Discover the truth behind green advertising claims in this episode of Ad Watchers. Join hosts Dan and Annie and guest La Toya Sutton from The Clorox Company in this Earth Day episode.

Are You Taking Care of Your Health (Claims)?
April 05, 2023

In this episode of Ad Watchers, hosts Dan and Annie discuss the importance of substantiating health-related claims with scientific evidence.

How Can You Ensure Your DEI Efforts Are Authentic?
December 21, 2022

As the expectation for representation has continued to rise, advertisers are turning to Diversity, Equity, Inclusion, and Belonging (DEIB) efforts to ensure everyone feels seen. NAD recognizes the sig

Where is the Line Between Ethical Design and Dark Patterns?
November 09, 2022

Think about the times you felt tricked or frustrated by a membership or subscription that had a seamless signup process but was later difficult to cancel. Something that should be simple and transpare

How is Direct Selling Advertising Different?
September 14, 2022

For years, the direct selling industry carried a stigma of frauds and pyramid schemes, but in 2019, the Direct Selling Association decided to take control of its reputation. They enlisted the help of