The Wedding Sassholes
63. Your Instagram from a Bride's Perspective
This week’s topic is " what a bride really thinks about your business all based on your Instagram "and in this episode, we are diving into the ugly truth of how client's are judging your wedding business on social media.
We talk about -
> How are they finding you on Instagram
> How important is the overall aesthetic and visual consistency of your feed and the influence it has on their perception of your brand
> Factor's client's are considering when assessing credibility and professionalism based on your profile
> How much weight they place on your number of followers or engagement metrics
> Are they impressed by your reviews
> Are client's spending more time on your feed, stories, or reels
> How do they prefer to communicate
> How to stand out among the other vendors in your category
> What red flags are client's noticing from your posts
> Why Instagram is your new website
Listen all the way through for the tangible SWAG at the end of every episode on the 3 things you can start implementing into your business today!
Spoiler alert ;) - here’s the list…
- Go revise your about page, put personality and effort into it, make it into a HIGHLIGHT
- Humanize your business by showing the people behind the scenes
- If you offer more then one type of service, you should post it according to the percentage of how much you do that service in your work (70% weddings, 30% corporate)
- Make a post plugging other vendors and their work
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Thank you to our show producer and sponsor Sol Rise Entertainment. For all of your music entertainment needs please visit them at https://solrisellc.com/
Need help? Email co-hosts Shannon Tarrant & Vanessa Negron at TheWeddingSass@gmail.com