Slow Flowers Podcast

Slow Flowers Podcast


Episode 632: Celebrating our 10th Anniversary! From the Slow Flowers Podcast Archives – an Encore of Episode 566 with Joanna Letz of Bluma Flower Farm

October 18, 2023

https://www.youtube.com/watch?v=F5bWvsGt8yg

This is our final encore episode as part of the 10-year celebration of the Slow Flowers Podcast being on the air as the original floral podcast since our debut in July 2013. Thanks for celebrating with me as we returned to the archives and shared a few of the special the stories and voices of flower farmers and florists featured in the past decade.

This week, I’m sharing a favorite encore episode from the 10th year of the Slow Flowers Podcast, a video conversation with Joanna Lutz of Bluma Flower Farm based in Berkeley, California, recorded in July 2022.

At Bluma Farm, located on a Berkeley rooftop, Joanna and her team produce hyperlocal, certified-organic flowers. Joanna grew up in Oakland and Berkeley, California, attended Berkeley High and then ventured across the country to Bard College where she majored in history and human rights.

During a study abroad program that spanned five countries in eight months, she looked at the impact of globalization on small farmers, realized the importance of small organic and diversified farms, and was inspired to create a farm of her own. She started farming in 2008 working with and learning from many long-time organic farmers in California.

Rooftop overview of Bluma Flower Farm in Berkeley, California

Bluma Farm was born in the fall of 2014. I am so happy today to re-introduce you to Joanna and her story. She recorded our interview from her farm, located six stories high and silhouetted by a brilliant summer sky.

Harvesting flowers

It’s so impressive to learn how this beautiful and sustainably-focused micro farm is cranking out gorgeous blooms on only 1/4-acre of growing area. And it’s incredibly inspiring to witness Joanna’s focus on community and on sharing Bluma Flower Farm with others.

Find and follow Bluma Farm:Bluma Farm on InstagramBluma Farm on Facebook

News of the Week

Banff Centre for the Arts

We’ve just announced all the details, including dates, venue, program and speakers, for the seventh annual Slow Flowers Summit – It’s going to be our first international Summit, taking place June 23-25th 2024 at the Banff Centre for the Arts in Banff, Alberta, Canada.

This will be such a special conference and we will have much, much more to share in the coming weeks, including speaker interviews, video tours, and travel tips for all of our folks – like you, dear listener – who might want to dust off that passport and make plans for a spectacular destination. Take note, Early Bird ticket sales open November 1st and continue through December 31st, during which time you will save $100 off the registration. And as always, Slow Flowers members always receive $100 off as a member benefit. We can’t wait to see you there!

Click to see more about our Venue, Speakers & Program

Succulent pumpkin design by Eileen Tongson of FarmGal Flowers (left) and Marigold Garland by Caitlin Mathes of The Marigold Garden (right)

Next up, it’s October and our monthly Member Meet-Up will take place this Friday, October 20th at 9 am Pacific/Noon Eastern. What’s on tap? It’s all about harvest and holidays – and we’re focusing on two iconic botanicals for the October-November season – pumpkins and marigolds.You’re invited to Lean into Halloween, Harvest, and Home Decor and learn from two Slow Flowers members who will share their tips. Meet Eileen Tongson of  FarmGal Flowers as she talks about designing succulent pumpkins, and from Caitlin Mathes of The Marigold Gardens as she dives into growing, harvesting, and preserving marigolds for autumn celebrations and beyond.

Pre-register for the October Meet-Up on 10/20!

Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms.