Slow Flowers Podcast
Episode 621: Celebrating our 10th Anniversary! From the Slow Flowers Podcast Archives – an encore with flower farming educator Lisa Mason Ziegler, author of Cool Flowers
Flowers in her arms!
We're continuing the 10-week celebration of the 10th anniversary of the Slow Flowers Podcast! I launched the first-ever podcast about flowers on July 23, 2013! This audio storytelling project resonates with so many listeners -- people like you who love local, seasonal, and sustainable flowers and who are joining in the Slow Flowers Movement as members, supporters, and allies!
We invite you to help us celebrate by sharing your stories of how the Slow Flowers Podcast has been an inspiring companion to you over the years! Post or send us a video tagged #slowflowerspodcast and we may feature you in our Slow Flowers social media feed! Check out our IG stories on @SlowFlowersSociety, which we will run for the next 10 weeks -- you could win one of two priceless prizes! We'll select two winners among eligible entrants:1 - win a featured guest spot on a future episode of the Slow Flowers Podcast; and2 - win a chance to co-host an upcoming monthly Slow Flowers Member Meet-Up. We'll post the details on social media for you to follow along and participate.
Today is the 2nd Encore Episode as our decade-long retrospective to highlight one episode from each year of the past decade and bring the best of the Slow Flowers Podcast to you. If you're a longtime listener, you might recognize these flower folks; if you're new to the Slow Flowers Podcast, I'm excited to introduce you to them for the first time.
Today, I'm happy to introduce you to Lisa Mason Ziegler, who first appeared in September 2014 in Episode 159 and who also has been a return guest and now, through her online educational platform The Gardener's Workshop, Lisa is a Slow Flowers Podcast sponsor.
Lisa Ziegler
Here's a bit more about Lisa:
What began as a small cut-flower farm producing for local markets has grown into so much more. Lisa has become a leader in the cut-flower growing industry, author, accomplished speaker, teacher, and the owner of The Gardener’s Workshop.
It all began in 1998 because Lisa wanted to work in her garden as her career. At first, she sold her cut flowers to local florists and Colonial Williamsburg. The business soon grew to include florist throughout the Hampton Roads region, supermarkets, farmers markets, a members-only on-farm market, and a bouquet drop-off subscription service.
During this time Lisa began giving programs to garden clubs, master gardeners, commercial growers, and other groups. What became apparent is that people were eager for her simplified organic gardening methods and her greatest gift is sharing them.
The next natural step came when Lisa self-published The Easy Cut-Flower Garden in 2011 (currently out-of-print) a 100-page guide on how-to grow and harvest a small home cutting garden. Her program travels began to spread from Texas to Oregon to New York City and she went on to become published with Cool Flowers in 2014 (St. Lynn’s Press) and Vegetables Love Flowers (Cool Springs Press 2018.)
In 2018 Lisa began creating online courses to share her programs and teachings. This style of teaching with it’s convenience, cost effectiveness, and lifetime unlimited access has proven to be another wonderful teaching tool. In 2019, embracing this technology even further and building an amazing in-house support administration team has allowed Lisa to produce online courses for others.
Lisa’s farm, known as The Gardener’s Workshop is still a small market flower farm (100% outdoor field grown), and an online garden shop. The online store sells the same seeds, tools, supplies, and seed starting equipment that Lisa uses as well as signed copies of her books. Lisa’s simple, instructive, and delightful gardening messages are reaching far beyond any expectation she ever had.
Lisa has been a member of the Association of Specialty Cut Flower Growers since 2001 and served as the Mid-Atlantic Regional Director from 2016 to 2020. She is also a member of the Garden Communicators International.